Follow-up alone will only get you so far if you don’t know the secret to successful follow-up. Which is… reminding the client or prospect of what you’re following up on in the first place! In other words, refer to the resume that you sent if you’re trying to get a job interview. If you’re trying to get a job and you sent some type of proposal, your follow-up should remind them, “I sent in a proposal on (this date). Just touching base with you to see if you got a chance to look over information because I understand how busy you are.”
Whatever you decide to do when it comes to marketing, just make sure you follow-up!!!
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